July 13, 2010 Comments Off Under Interesting Articles
21 Tips for Bloggers
Positioning, humor, controversy, surprise – these are a few of the suggestions offered by copyblogger to make your blog more interesting. Read all 21 tips.
April 9, 2010 No Comments Under Cup of Joe Award
Timing Is Everything in PR
Following the recent retirement of Toyota public relations exec Irv Miller, e-mails are discovered that show he strongly advised his colleagues “to come clean” about accelerator problems. Not only does Miller deserve three virtual Cups of Joe this week for his timing, he deserves it for doing the right thing. The face that his e-mails were basically ignored by their recipients reflects much more on them than Miller. So many organizations don’t get PR – they only think publicity or community d0-gooder. Advising senior management on issues that could affect the brand you’re serving is exactly what PR pros do. Unfortunately, you can’t make people listen. Miller could not have timed his exodus any better.
The virtual Cup of Joe Award from EveryDayPR spotlights our pick of the week for a public relations performance – good, bad or ugly. If you’d like to make a nomination, contact shart@hartpr.com or www.Twitter.com/susanhartpr.
