Everyday PR

This 1:48 second video is a must see for anyone trying to explain public relations, specifically the importance of the most authentic and appropriate messages. The title of “The Power of Words” says it all. View video.

Whether online, on paper or on a marquee, it’s all about the writing. Read the four clear facts about the future of writing content at this recent blog.

Adaptability and self-reinvention – as in business model innovation – are critical in today’s economy and competitive marketplace.  Some companies aren’t stepping up to the plate, and here’s why from the Harvard Business Review.

Recent Facebook changes (all of which I define as a huge TMI dump) can backfire on some users.  Don’t say you weren’t warned.  Mashable blog explains.

Digital sharecropping.  What it is, how to work it, and how to not let it get you. Read more.

Want to stop the online spewing of hate, intolerance and just plain bad taste?  Then take responsibility.  Here’s how.

Public relations just doesn’t work the way it used to, and here’s why.  Read more.

For the best article on brand management and how to protect your brand in today’s world of social media that I’ve seen in awhile, read here.

A man after my own heart, Bill Keller of The New York Times questions the relational price we’re paying for social media.  Read his entertaining, and spot on, feature here.

Talk about branding!  The 125-year-old Coca-Cola continues to globally grow, drown out competitors, add new consumers and fulfill a marketer’s dream.  For more about its limitless branding and longevity, read here.