Nov 17, 2009
Content Marketing Killing Trade Pubs?
Maybe “kill” is too strong a word, but the changing content landscape and numerous publishing options are presenting significant challenges for trade pubs. Some are being forced to change their business model and old habits. Read more.
Nice find on content marketing… it certainly has created a lot of opportunity for my industry.
I thought this was a very insightful article. I am working both sides of the street. Doing content marketing while still pitching to the trades.
David