Aug 7, 2009
Cup of Joe Award
The World Health Organization this week estimated that some two billion people – 30 percent of the world’s population – could be infected by the swine flu by the end of the pandemic. In comparison to the media coverage of earlier this year, the health warning practically went unnoticed.
Considering the WHO’s ambiguous announcement, the organization’s alarmist nature and the ongoing competition of Michael Jackson headlines, the WHO needs to regain credibility with the national media and the public. Unfortunately, August isn’t a sweeps month. No one gets coffee this week.
If you’d like to nominate or make suggestions for our Cup of Joe Award, let me know at shart@hartpr.com or www.Twitter/susanhartpr.
What if you threw a pandemic and no one came?