Aug 28, 2009
A Piece of Americana Earns an Urn
That odd-size publication consistently seen in homes, doctors offices and businesses around the country has fallen on hard times, and I just hate it. Reader’s Digest has filed for Chapter 11, so you may as well cancel all orders for baseball and apple pie. This 77-year-old part of Americana is older than most of us, smarter than many of us, and funnier than all of us. For their contributions to readers everywhere since 1922, they’ve earned an urn this week as our Cup of Joe Award winner. Maybe the coffee will help them reorganize.
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The virtual Cup of Joe Award from EveryDayPR spotlights our pick of the week for a public relations performance – good, bad or ugly. If you’d like to make a nomination, contact shart@hartpr.com or www.Twitter/susanhartpr